Because getting healthy should taste & feel good.

Because getting healthy should taste & feel good.

Stop dieting. Start living.

READY TO FINALLY LOSE WEIGHT & ACHIEVE BETTER HEALTH WITH Zero Deprivation? Here’s what to do NEXT.

1

Download our our FREE guide to understand why your metabolism is no longer working the way it should & how to fix it for good.

2

Start our groundbreaking 28 Day Metabolism Reset, a four-week program designed to help you retrain the way your body burns fuel.

3

Don’t miss Ditch the Diet, our life-changing FREE training on September 28th. Join us LIVE and discover 7 myths about weight loss that are keeping you stuck, and learn how to get healthy once & for all.

You’re too busy to waste time being hungry.

The principles of our program are very simple.
ZERO DEPRIVATION

Rule #1? You should never feel hungry. After all, life is way too short to waste time being miserable, and we also know that you’ve got too much going on to constantly be thinking about food. We believe in eating until you’re satisfied, always.

TOTAL FLEXIBILITY

For any change to stick, it has to work for the way you live your life. Do you travel or eat out a lot? No problem. Dietary restrictions that limit nuts, dairy, or other foods? We got you covered. The beauty of our system is the ability to customize it just for you.

DELICIOUS FOOD

Because if what you’re eating doesn’t actually taste good, then what’s the point? Our crave-able food products and insanely delicious recipes are developed to be so delicious that you—or your family—won’t even realize they’re actually good for you.

Hey there, I’m Ruth!

AND I KNOW EXACTLY HOW FRUSTRATING IT CAN BE TO STRUGGLE WITH MANAGING YOUR WEIGHT WHEN LIFE GETS HECTIC.

As a busy mom, wife, New York Times bestselling author, and CEO of my company Ruth Soukup Omnimedia, I often feel like I’m trying to juggle All. The. Things. That’s also why, for many years, my health took a backseat to building a business.

It wasn’t until someone else snapped a candid photo of me 40 pounds overweight that I realized that something had to give. I didn’t even recognize myself.

But I also knew that if I was going to get serious about losing weight, I’d have to figure out a plan that would actually work for my busy life. I needed to be able to eat out. And I didn’t have time to be hungry.

That’s exactly how Thinlicious™ was born.

I developed a whole new way of eating, and I learned how to reset my metabolism and change the way my body burns fuel. Within 6 months, I lost 40 pounds and completely transformed my body….and my life. It’s not a diet, it’s a lifestyle. And it’s one I have to share.

Hey there, I’m Ruth!

AND I KNOW EXACTLY HOW FRUSTRATING IT CAN BE TO STRUGGLE WITH MANAGING YOUR WEIGHT WHEN LIFE GETS HECTIC.

As a busy mom, wife, New York Times bestselling author, and CEO of my company Ruth Soukup Omnimedia, I often feel like I’m trying to juggle All. The. Things. That’s also why, for many years, my health took a backseat to building a business.

It wasn’t until someone else snapped a candid photo of me 40 pounds overweight that I realized that something had to give. I didn’t even recognize myself.

But I also knew that if I was going to get serious about losing weight, I’d have to figure out a plan that would actually work for my busy life. I needed to be able to eat out. And I didn’t have time to be hungry.

That’s exactly how Thinlicious™ was born.

I developed a whole new way of eating, and I learned how to reset my metabolism and change the way my body burns fuel. Within 6 months, I lost 40 pounds and completely transformed my body….and my life. It’s not a diet, it’s a lifestyle. And it’s one I have to share.

We help you indulge.
The healthy, delicious way.

So easy to stick to.

“I honestly can’t say enough good things about this program. It’s simple, flexible, and easy to stick to. I never had to feel hungry or deprived. And I lost 9 pounds just in the first two weeks, even though I had to make a lot of substitutions while eating out. I finally understand that getting healthy is a daily decision. And it just works!”
Beth Stark
Thinlicious Superfan

Life-changing.

“Think losing weight means you have to deprive yourself? Me too or so I thought until the 28-Day Metabolism Reset. It was the easiest, most rewarding,  most life-changing experience without the normal pain of giving up everything you like. I lost 7 pounds within the first two weeks without ever feeling hungry, then continued to go on to lose more pounds while enjoying the fabulous food options. Thank you Thinlicious™!”
Deb Cox
Thinlicious Superfan

I never felt deprived.

The energy in this program is infectious! It’s a program that provided real results and was actually sustainable for me. The program quickly became intuitive to follow and I never once felt deprived. Not only that, the support was top-notch. My questions were always responded to immediately. I honestly can’t say enough good things about it!
Jamie Tagliapietra
Thinlicious Superfan

This plan is a keeper.

I worried that this plan would be hard to implement or difficult to stick to, but it was just the opposite. My whole family LOVED all the recipes, and I loved that you give great steps to make it easier to follow along, and even to prep ahead. It literally couldn’t have been any easier. The Coconut Lime Chicken is a recipe I’ll make again and again. The whole plan is a keeper!
Suzanne Camp
Thinlicious Superfan

The way we feel about our body affects everything else we do.

The way we feel about our body affects everything else we do.